Digital Shift will request access to your Facebook and Instagram accounts to help make sure your social media presence works hard for your home service business. Don't worry: we'll walk you through exactly what this means and what we'll be doing.
If You Have Social Media Services With Us
When social media services are part of your Digital Shift package, here's what we'll do to help grow your business:
Get access to post for you: We'll create and share content that showcases your work and attracts new customers
Connect everything to your dashboard: You'll be able to see how your social media is performing right from your Digital Shift account
Make your profiles look professional: We'll optimize everything to make sure you look like the trusted expert you are
If You Don't Have Social Media Services With Us
Even if social media isn't part of your current package, we still want to help you succeed:
Check your current profiles: We'll make sure your business information is correct and consistent everywhere
Clean up what needs fixing: We'll optimize your profiles so your business name, address, phone number, and website all match
This keeps your business looking professional and trustworthy online, which helps customers find and choose you.
Setting Up Your Accounts (Don't Worry, We'll Help!)
What if I don't have a Facebook page?
No problem! Here's what we recommend:
Go to facebook.com/pages/create and set up a Facebook business page for your company
Add it to Meta Business Suite (this is Facebook's business management tool: think of it as your business control center)
Make sure you're listed as the owner/admin
Once it's set up, you can give Digital Shift access to help manage it
Need help? Our team can walk you through this process step by step.
What if I don't have an Instagram account?
Instagram is great for showing off your work! Here's how to get started:
Create an Instagram business account (or if you have a personal account, we can help you convert it to a business account)
Add it to your Meta Business Suite: this connects it with your Facebook page
Link it to your Facebook business page so everything works together
Make sure you stay as the owner
Give Digital Shift access so we can help you succeed
Pro tip: Instagram is perfect for before and after photos of your work. Customers love seeing real results!
What if I'm part of a franchise and need to set up Instagram?
Franchise owners have special requirements, but we've got you covered:
Start by calling your franchise home office: they'll have specific rules about social media that we need to follow
Work with them on the setup process to make sure everything meets brand standards
If you already have a personal Instagram, your home office can help you convert it properly
Once everything is approved by your franchise, we can help manage it for you
Your franchise wants you to succeed while keeping the brand consistent. We'll work within their guidelines.
Frequently Asked Questions
What's the difference between Meta Business Suite and Meta Business Manager?
Great question! Think of it this way:
Meta Business Suite is like a simple toolbox: perfect for most home service businesses like yours
Meta Business Manager is like a full workshop: mainly used by big companies or agencies managing lots of accounts
For most plumbers, HVAC contractors, and electricians, Meta Business Suite is all you need and much easier to use.
Will you have access to my personal Facebook or Instagram?
No! We only get access to your business accounts. Your personal social media stays completely private and separate.
Can I still post my own content if you're managing my accounts?
Absolutely! You can post anytime you want. Many of our clients like to share photos of big projects or team updates themselves, while we handle the regular posting schedule.
What if I want to remove Digital Shift's access later?
You can remove our access anytime through your Meta Business Suite settings. You always stay in complete control of your accounts.
Ready to Add Social Media Services?
If you don't currently have social media services with Digital Shift but want to start attracting more customers through Facebook and Instagram, just reach out to our email and we'll schedule a time to chat! We offer flexible add-on or full-service programs tailored to the needs of growing businesses.